Escaping The Price-Driven Sale

WHO WILL BENEFIT FROM THIS TRAINING? This will benefit you, your Sales team and your organization if you are facing some of the following situations: The first topic that customers bring up when in a sales conversation is price Sales team members get “sucked” into the price-driven sales conversation and do not know how to get out of it Sales team members try to justify for the higher price charged citing reasons as product quality, value added services and so on Customers get the price reduction when they “threaten” to pass the order to a competitor unless the sales representative matches the price Sales team members reduce the price even though they may not have to for fear of losing the sales volume The sales person is not able get the customer to understand the value his product or service provides Sometimes, the sales manager over-rides the sales person who has declined to reduce price but the customers know the discretion the sales manager has and gets it from him Sales team members really BELIEVE that the customers use pricing as the only factor to make decisions Not able to command a premium price even though product/service is superior to competitors Sales personnel allow their products to be treated like a commodity Customers do not bother or care about the good technical support or customer service that they are getting—all they are interested in is the price Sales people speak as if their salaries are paid by the customers and not their employers!
SOLUTION
Come and join us for this 2 day training program YOUR INVESTMENT: RM1,980 PER PAX	ESCAPING THE PRICE-DRIVEN SALE MARCH 21 & 22, 2012
Venue: The Ritz Carlton, Kuala Lumpur. CONTACT If you are interested to have more information or a soft copy of the brochure, please contact Shermayne, Kenrick or Show Hing at 03-27131165. Alternatively, you can email us at pkmh.training@yahoo.com or showhing@pkmh.com. PKMH Training Resources Group Tel: 03-27131165 Fax: 03-27138779